Tickets and merchandise are being resold… Why the eerie “Missing Exhibition” has become a very popular date spot
It would be great if this exhibition was a catalyst for people to step into this world.
–I understand that you allowed people to take pictures of the exhibition in order to spread the word on social networking sites. But conversely, weren’t you worried about spoiling the exhibition?
Omori: “This exhibition is not a riddle, so I don’t think spoilers are relevant. In creating this exhibition, I was referring to the ‘ Rules? Exhibition’.
It was an exhibition that attracted a flood of young people who were not interested in art because of the buzz on TikTok, and the exhibits were so attractive that it was interesting no matter where you took pictures. I was hoping that something similar would happen with the “Missing” exhibition.
–Omori: “That’s what we were aiming for.
Omori: “That was our goal of ‘going beyond the wall. We wanted to go beyond the wall of horror lovers, fake documentary fans, Nashi-san’s fans, etc., and hope that it would be an encounter between horror and other people.
Just as there are people who have loved horror ever since they saw scary images on TV when they were children, it would be wonderful if this exhibition could be a catalyst for people to step into the world of “here”.
Nashi: “We made some new discoveries by going ‘over the wall’. For example, there is an exhibit that plays videos on an old TV set. We created this exhibit with the assumption that it would be viewed quietly by a single person, but couples and visitors with children gathered around and enjoyed watching the videos while chatting and laughing. It was a great learning experience for me to realize that this kind of enjoyment is possible.

–I think it is a very good cycle that your works reach people other than horror fans, resulting in discoveries for the two of you and further broadening the base of horror. Lastly, please tell us about what you two would like to create next.
Nashi: “I think this exhibition was able to reach out to people who like horror and people who do not. Without narrowing the genre ourselves in this way, I would like to make things that aim at the core group of horror lovers but also bring in another group of people.
Ideally, I would like to increase the number of children who are horror fans by creating picture books and children’s books. I believe that we can still play with horror, so I will do my best to bring horror closer to more people.
Omori: “I am bothered by the fact that J-horror is not very popular in the world. I’m planning to make fake documentaries and movies about the concept of the kind of scares that are popular in Japan today, which are not easy to understand but are somehow creepy and erode people’s lives, and I hope that I can cross borders.

*”Missing Exhibition” will be held until 8:00 p.m. on Sunday, September 1. Tickets are currently sold out. Please note that this exhibition is a fiction.
PHOTO: Hideaki Ichikawa Interview and text by: Mai Nakanowatari