Gradually increasing your holdings toward around 300 shares, which can earn a 3% return, is also a smart strategy. AEON (8267) is the pure holding company that oversees the AEON Group, which consists of approximately 300 companies spanning retail, finance, services, and property development. Shareholders who own 100 or more shares as of the end of August or the end of February receive an AEON Shareholder Benefit Card (Owners Card)—one for the shareholder and one family card. By presenting or registering the Owners Card when paying at eligible stores such as AEON and MaxValu, or through eligible online supermarkets, and using an eligible payment method such as cash, WAON, or an AEON-branded credit card, a portion of the purchase amount is refunded in cash or WAON. For shareholders holding 100 shares, requiring an investment of approximately ¥140,000, the cash-back rate is 1%, with refunds of up to ¥10,000 available over a six-month period. Purchases of up to ¥1 million are eligible for the refund. The cash-back rate increases in stages depending on the number of shares held, reaching a maximum of 7%.