Bath Cancellation and Ad on the Butt: The Reckless Idol Mystery Deepens

It’s just too much fun to geek out.”

-I guess that’s why you were able to say yes to this project!　Are the colors of the production teams completely different depending on the game?

Nakayama：The other day, there was an event where various teams gathered, and the Street Fighter team had a “roughneck” atmosphere. There is an atmosphere where anyone can say what they think is interesting, with the mindset that there is nothing wrong with having fun. For me, a game is not a work of art, but a product. A game is meaningful only when people play it, so in order to get people to pick it up first, I think it’s good to do interesting things.

Mob.: Street Fighter has done a lot of collaborations, and as an otaku, I really enjoy them. Even when I’m not playing the game, I can think about Street Fighter 6. There are also a lot of goods, for example, plush toys of the characters.

Nakayama: At first we only had acrylic stands, but a female user told us that plush toys would be easier to carry in her luggage, so we quickly made them.

-Are there many female users of the game?

Nakayama: Of all the games in the series, we have by far the most female users.

Mob.: There are good looking guys, and there are BL elements, so …….

Nakayama: Actually, we are aiming for a little bit. We announced that Street Fighter 6 was coming out a year before the release of the game, and just six months after that, a BL book came out. Isn’t …… amazing when the game hasn’t come out yet?　The imagination of the people who become fans is hundreds of times greater than that of the people who make the game. Even if there are only two pictures of the characters, they can draw a book with them.

Mob.: Don’t underestimate fujoshi. I am a fujoshi myself, and I can usually tell when a character is there.

Nakayama: It is up to the recipient to decide what they think.

Mob.: It is the tolerance of the management that allows us to do so. It’s too much fun to be an otaku.

Nakayama: I was in a situation exactly like that when I was in elementary school when I was hooked on Str. Everywhere I looked to the right and left, there were Street Fighter goods. There was stationery and even pants for kids with a picture of Chun-Li on them. I wanted something similar to happen with “6,” so we were discussing and preparing for merchandise even before the release of the game.