Yumu Kanade Momose, who has been popular for her “cat girl” commercials, refrains from activities indefinitely due to her “underage smoking and drinking”.
She was photographed looking at the camera.
We have decided to suspend her activities indefinitely.
Such a harsh response arrived on this website on February 6.
The commercial for P&G’s “Lenore Citric Acid in Super Deodorant” series, in which Daigo Nishihata (29) of the popular idol group “Naniwa Boys” plays the role of Kitaro, drew attention for his role as “Cat Girl” with model and actress Yume Momose (15).
On her Instagram about three months ago, she was seen wearing a “cat girl” outfit, possibly right after shooting the commercial.
P&G Lenore Citric Acid in Super Deodorant CM Gegege no Kitaro Cat Girl”! I am very happy to be able to play the role of Neko Musume again!
was written on her face, and she was smiling.
Momose used to be a child actress under her real name, Yume Kanade Iio, and played the daughter of a family of residents of a tower apartment building where Miho Kanno, the lead actress, lives in “The Tower of Sand: The Neighbor Who Knew Too Much” (’16).
On February 3, Momose, a 15-year-old with such a promising future, became the focus of “unfavorable” attention on the Internet. On February 3, an image of Momose “allegedly smoking” was leaked on a social networking service.
The image circulating on X and other social networking sites is an Insta-shot of a woman, possibly Momose, looking at the camera, sitting in a dimly lit place with a futon and a cushion in her hand. She is holding what appears to be an electronic cigarette in her hand. She is looking completely at the camera, so she probably understands that she is being photographed. If the photos are real, then she is too naive to be a 15-year-old model who has even appeared in commercials.
Looking at the image in question, the woman who appears to be Momose is indeed holding a device that appears to be an electronic cigarette. However, she is not holding it in her mouth, and it would be premature to judge her as a smoker based on this alone. In addition, with the current development of AI and other technologies, it is difficult to determine the identity of a person just from a single photograph.
Not in the form of dismissal, but in the form of rehabilitation.
This website asked Momose’s office to confirm the facts,
We asked Momose’s agency to confirm the facts, and they replied, “We have confirmed that the pictures of smoking that have been spread on social networking sites are true. We have also confirmed the fact that he has been drinking alcohol.
The company responded, “We have also confirmed the fact that he has been drinking alcohol. He admitted to not only smoking but also drinking alcohol. He then added, “He is deeply sorry for what he has done,
The company has decided to impose an indefinite suspension of activities on Yum Kanade Momose in light of the seriousness of the situation.
The company has taken the following action. However, it is not a dismissal,
However, in consideration of the fact that Yumekana has honestly told the truth and has sincerely regretted her actions, we will not dismiss her, but rather provide a period of education for her rehabilitation, and guide and supervise her so that she can fulfill her responsibilities as a member of society once again. I will not be dismissed from my position, but will be given an educational period to rehabilitate myself.
He says that he will not close the door to his return to work.
He is not closing the door on his return, saying, “I think it is very wise of them to report not only smoking but also drinking on their own. Nowadays, “protecting” a celebrity does not mean covering it up. It is important to acknowledge and disclose misconduct. This office became a subsidiary of the Kinoshita Group, a major house builder, in April of last year. This is probably because the firm is required to have the same awareness of compliance as a large corporation. Furthermore, in the event of misconduct, the office takes responsibility for proper rehabilitation and education, rather than immediate firing, and does not close the door to a return to work. With more and more talents opting for freelance or agent contracts, this kind of meticulous support until their return to work will be needed by production companies in the future and may be the way for them to survive.
Although she was only 15 years old, Momose had to pay a heavy price for “playing with fire. We hope that she will reflect on her actions from the bottom of her heart and return to the entertainment world.
Below is the full text of the response letter from Momose’s office.
Subject: Confirmation of facts and report regarding our talent
We are writing to inform you of the leakage of smoking photos on SNS of Yum Kanade Momose, a TV personality belonging to our company, and our confirmation of the details with her as follows
The details are as follows.
We have confirmed that the smoking photo that has been spread on SNS is true. We have also confirmed that he has been drinking alcohol.
Our company’s opinion and disciplinary measuresWe take this act very seriously as a breach of compliance, as it shows a lack of awareness as a member of society. The individual deeply regrets his actions, but in light of the gravity of the situation, we have decided to impose an indefinite suspension of activities on Yumu Kanade Momose.
3. We understand that we may receive some harsh opinions about our future actions, but in consideration of the fact that Yumekana has honestly told us the truth and sincerely regrets her actions, we will not dismiss her, but rather provide an educational period for her rehabilitation, and instruct and supervise her so that she can fulfill her responsibilities as a member of society once again. We will not terminate the employment of the employee, but will provide a period of education to rehabilitate the employee.
We will continue to thoroughly educate all of our talent and staff on compliance and do our utmost to prevent a recurrence of such a situation from ever occurring again.
We sincerely apologize to all concerned parties and fans for any inconvenience and concern this may have caused.
February 6, 2026
Spacecraft Agency, Inc.