Arrive by ▲time”, “Get the gourmet food”… Why mission-completion-type travel location programs are flourishing and what’s going on behind the scenes.

“Before, if you had a mission, you had to end up with a ‘big success! But nowadays, people think it’s fine if the mission goes either way, as long as it’s interesting.

While a sense of rigidity is important, forcing something too hard or making people feel like they are being forced into a hierarchical relationship may be seen as power harassment.

Rather than rigidly setting up rules and restricting them, we should have people go about their business as they please, with simple and loose restrictions, such as only being able to spend this much money. Sometimes, by adding more rules, the route can be determined to some extent. The more margins you have, the better you can make it now.”

How do you conduct preliminary simulations and unannounced negotiations?

What I am wondering is whether they do simulations in advance to anticipate certain accidents and problems, such as missing a train or bus, or not being able to find a reasonable restaurant.

I think they have a rough idea of how long it will take, but I don’t think they set up precise times for location scouting, such as what time and place to be here, what restaurant to go in, what time to order a meal, and how long to stay for the meal.

After all, we would rather have them go off the beaten path.

Even if the restaurant is closed or the viewers cannot see the spectacular scenery, they will be satisfied with such “planned harmony” even if the performers do not touch them directly in the separately shot video, and the viewers can check the video on the Internet.

This is not to say that preparation is not necessary, but too much preparation can make the film boring.

Needless to say, we apply in advance for filming permission for any transportation, shopping areas, and other locations that we may visit within the area we will be visiting.

Casting is often considered because it reflects the incongruity of the schedule and the unpredictable, harrowing atmosphere of the film.

He says, “We often cast people who speak their mind and are free in their actions and ideas. There is a pattern in which the facilitator is the firm type and the guests are the free type, so that the gap between the two is effectively shown.

The “free types” sometimes move beyond the production team’s expectations, such as suddenly walking into an alley,

But “free types” sometimes go beyond what the production team expects, such as suddenly walking into an alley.

However, if we say, “Please do whatever you want,” it may not be as interesting as we would like it to be, so we assume that there will be deviations from our assumptions, and respond to what happens on site.

One more thing to be concerned about. I wonder if jumping in and negotiating without an appointment will not lead to trouble.

In some cases, we do contact people in the preliminary research stage and say, “We may be going there for a location shoot.

It’s not a question of ‘when will you be there? It’s more of an insurance policy. I sometimes leave an appointment as an insurance policy.

I think that this style of direct negotiation is becoming more common among stores, and with the increase in the number of videos being filmed and broadcast on YouTube and other media, people are becoming less allergic to the act of filming.

Enjoying the incongruity of schedules. This trend is likely to continue.