Princess Aiko’s Entry into the Workforce Sparks Battle Over Solo Public Duties | FRIDAY DIGITAL

Princess Aiko’s Entry into the Workforce Sparks Battle Over Solo Public Duties

Graduating from university and joining the Japanese Red Cross Society, Aiko's popularity with the public is soaring.

  • Share on Twitter
  • Share on LINE

After a 10-year hiatus, Princess Aiko (22), the eldest daughter of the Imperial Family, couldn’t contain her excitement as she arrived at Kintetsu Toba Station for a visit to Ise Jingu. As she caught sight of Mie Prefecture Governor Katsuyuki Ichimi (61) and others who came to greet her, Princess Aiko beamed with a smile reminiscent of a young girl’s joy.

On March 26, Aiko shows a big smile at Kintetsu Toba Station. She wore a white dress that day.

Six days later, on April 1st, Princess Aiko showed a charming smile at the entrance of the Japanese Red Cross Society’s headquarters.

“I hope to quickly adapt to my workplace and contribute to everyone’s service.”

Dressed in a navy suit, Princess Aiko expressed her aspirations to the press upon joining the Japanese Red Cross. It marks the first time in history that a member of the Imperial Family has taken up a civilian office job. Her down-to-earth personality has garnered a surge in popularity among the public.

“She will be assigned to the Youth and Volunteer Division, mainly involved in nurturing volunteers. In her adult press conference in 2022, she mentioned a close friend’s volunteer work in Fukushima Prefecture, indicating her interest in this field.” (National newspaper Imperial Household Affairs correspondent)

The decision to join the Japanese Red Cross was made in anticipation of future activities, says royal commentator Shinji Yamashita.

“Considerations for balancing public duties were also undoubtedly taken into account. Princess Aiko will likely attend Imperial Palace events such as the Children’s Party and the Utakai Hajime, which she previously missed due to academic priorities. The focus is on when and what her first solo public engagement will be.”

Traditionally, female members of the Imperial Family undertake their first solo public engagement in their teens. However, Princess Aiko has yet to conduct one independently.

“When it comes to female members of the Imperial Family, the publicity effect is tremendous. Various organizations are negotiating with government agencies in hopes of Princess Aiko’s appearance. However, opportunities for female members of the Imperial Family other than the Empress to engage in public duties are limited, resulting in increased competition.” (Imperial Household Agency insider)

Which institution will prevail in this intense competition? Shinji Yamashita continues,

“Having lived with rescue dogs since childhood, Princess Aiko expressed an affinity for ‘working animals’ in her adult press conference. Facilities and events related to guide dogs and therapy dogs are considered strong contenders.”

Regardless of Princess Aiko’s choices, her brightness and thoughtfulness are sure to resonate with many citizens.

Princess Aiko visited the headquarters of the Japanese Red Cross Society for the initiation ceremony. As a new member of society, she commented, “I felt a sense of humility.”
Unpublished cuts from this issue of the magazine: A battle has begun over Aiko’s solo official duties now that she has entered the workforce.
Unpublished cuts from this issue of the magazine: A battle has begun over Aiko’s solo official duties now that she has entered the workforce.

From the April 19, 2024 issue of FRIDAY

  • PHOTO: JMPA

Photo Gallery4 total

Photo Selection

Check out the best photos for you.

Related Articles