The contractor for the Hanshin-Orix victory parade was a subsidiary of Dentsu, which has been suspended from bidding!

Don’t use the victory parade as a PR stunt for Expo ’70! …Hanshin-ORIX victory parade drew a flood of criticism

The Hanshin Tigers and Orix Buffaloes victory parade was held on November 23 last year to celebrate the Hanshin Tigers’ first league championship in 18 years and the Orix Buffaloes’ third consecutive league championship.

Despite the originally positive news, the parade was not organized by the “Hyogo/Osaka Cooperation ‘Hanshin Tigers, Orix Buffaloes Winning Memorial Parade’ – 500 days before Expo ’70 Osaka/Kansai 2025! ～ The name of the event was “Hyogo-Osaka Cooperative ‘Hanshin Tigers, Orix Buffaloes Victory Memorial Parade’ – 500 days before Expo ‘2025 Osaka-Kansai'”. The name of the parade was “The Hyogo Prefectural Government and Kobe City Officials.

Furthermore, while Hyogo Prefecture and Kobe City mobilized 1,500 employees as part of their official duties, the approximately 2,500 employees of Osaka Prefecture and City were unpaid volunteers, and they had to pay for their own meals and transportation.

In addition, although 500 million yen was raised for the parade through crowdfunding, only about 97 million yen had been raised as of the day of the parade. The remaining 400 million yen was raised by the executive committee through corporate sponsorships.

A “disclosure request” by Hanshin fans revealed that the parade contractor was Dentsu Live, a subsidiary of the Dentsu Group!

The parade was marred by many problems, but the problems did not end there.

The contractor for the Hanshin-Orix victory parade was a Dentsu subsidiary, Dentsu Live. Contract amount 189 million yen

Some information regarding the Hanshin-Orix victory parade has been disclosed. Dentsu’s head office has been suspended from bidding in Osaka Prefecture, but OK if it is a subsidiary? Doesn’t that make sense?

This is a tweet by Mr. Postman, whose account name is “Postman” on X (formerly Twitter).

Mr. Postman is a person who has requested monthly disclosure of former Osaka Mayor Ichiro Matsui’s trips to spas in his official car, has disclosed the information on X, and has provided various media with scoops centering on the Osaka Restoration Association.

He is literally a “postman” in his day job, but while he was distrustful of the political stance of the Osaka Restoration Party and campaigning against the Osaka Metropolis concept, he came to know about Mr. WADA, the “demon of disclosure requests” who appeared in FRIDAY Digital and began to counter the Osaka prefectural and municipal governments with disclosure requests, wondering “Was there such a way? He said, “I didn’t know there was such a way.

After Osaka Governor Yoshimura (Hirofumi) interfered in the Hanshin and Orix victory parade and was criticized for trying to use the event to promote the Kansai Expo, the Kansai Economic Federation, Osaka Prefecture, Osaka City, Hyogo Prefecture, Kobe City, and others said they would hold the event as an executive committee.

However, no one from the baseball team was present at the press conference, and only three people appeared: Governor Yoshimura, Mayor Yokoyama, and Masayoshi Matsumoto, chairman of the Kansai Economic Federation. I thought this was odd, given the criticism that even the press conference was being used as a publicity stunt for the Expo. So, to sum up, including the crowdfunding and volunteer issues, etc. 5 In addition to the I requested disclosure in five or six places, including the crowdfunding and volunteer issues. I made five or six separate requests for disclosure, including the issues of crowdfunding and volunteers.

In fact, at that time, Dentsu PR Consulting was listed as the contact person for the parade’s executive committee public relations.