A big hit with girls and the world! The reason why the legitimate idol group “Chotoki-meki ♡ Propaganda Club” is sure to be a big breakout hit!

A total of 2,000 female fans per day

Hiyori Yoshikawa: “In the eight years that we have been active, there was a moment when I realized that we are actually a group that gets a lot of support from girls. That was during the last two to three years.”

The “Super Tokimeki ♡ Propaganda Club” (hereafter “Tokisen”) is an idol group affiliated with Stardust Promotion, which has produced “Momoiro Clover Z”. In today’s idol world, where not only domestic groups but also K-POP groups are making headlines in the media, the group has established a unique position and is gaining popularity. Their looks, costumes, and music are all “authentic. Their fans in their teens and twenties are growing in number and are attracted to them.

Nika Sakai: “In November (of 2022), we had a live concert called “Girls Land” exclusively for female fans. The venue was Zepp Haneda (with a capacity of over 1,000 people), and we performed two shows in one day!

Aiki Sugata: “Even from the stage, I could see the expressions on the faces of the “Tokisen” fans (the name given to the fans of the show) lit up by the penlights. No matter what direction I looked, everyone was smiling at me.

Kanami Tsujino: “Everyone comes to see me with sparkling eyes and really cute hair and clothes. Some of them say, “I admire you so much! I think they like me in various ways among the girls.

Anne Julia: “Of course, the old members of the advertising department, regardless of whether they are male or female, are also really kind. I joined the group in 2018, and I have always received positive energy from them since I first joined.

Haruka Koizumi: “I’m also happy that more and more people are telling me how good I am at singing. We have been singing live since the formation of the group. It is essential for us to have voice training as well as physical fitness for singing while dancing.

The “8-year idol road” has not been a smooth one.

In October 2022, the group will hold its first solo concert at Makuhari Messe, which will be the culmination of their career. The tickets for the event, which were the largest ever for the girls with a capacity of approximately 7,000, sold out immediately.

It had been about eight years since their formation. It was not a short period of time. Tsujino, Sakai, Koizumi, and Yoshikawa, who have been with the group since its formation, look back.

Tsujino: “We had a special attachment to Makuhari Messe. I think it was about the second year after we formed the group, we were handing out tissues at the rotary at Kaihin-Makuhari Station to let people know about the group. We also had a free live concert at a nearby Aeon Mall, and during the MC we talked about how we wanted to stand on the stage of that Makuhari Messe, which could be seen in the distance.

Sakai: “After 8 years of activity, there was a period of hesitation, like, ‘What is going to happen to us from now on? Sakai: “After eight years of activity, there was a period of hesitation, like, ‘What will happen to us now? It was really only for a short period of time. （That was the case when we were just the four of us (around 2017).

Tsujino: “We would get together at night in a hotel room with just the members and discuss things. It was when we were away on a live concert tour.”

Koizumi: “Nagoya, right?

Tsujino “It was a time when we were about to lose sight of our motivation. So we all talked together and confirmed once again that it was natural to say things like, “Let’s have fun at the live concert! We reaffirmed the obvious things like, “Let’s have fun at the live concert! The next day, we started to hear comments from fans such as, “Today was great! I started to hear comments like, “It was a good day! It made me realize how important it is to have a good heart.

Sakai “I also remember writing a very long blog.

Yoshikawa: “Everyone wrote them (laughs).

SNS, we do it all!

Anzu Julia joined in 2018 and Aiki Sugata joined in 2020 to form the current structure. At that time, the group was hit by the outbreak of the new coronavirus. The group’s planned tour was canceled and their activities were severely restricted, but they continued to take on new challenges, and this was the key to their breakthrough.

Sakai: “I was very anxious, and more than anything, I was sad that I no longer had the opportunity to meet my fans. So I decided to do what I could do at least for now, and that was to use social networking services. Twitter, Instagram, TikTok, YouTube, and ……. I was so determined to do whatever was popular, whether it was Japanese or foreign, I did it all.

While continuing to approach social networking in various ways, the 2018 release of the song “Sukk! gradually spread among TikTok users. Not wanting to miss out on this, the current members re-recorded “Sukk! ~Cho-ver.~”, which was re-recorded with the current members. This created a buzz that went far beyond what he had imagined.

Anne: “The fans are very good at publicity, just as their name ‘publicity staff’ implies. They were so good at promoting themselves, using the soundtracks of “Sukkis! and put it on TikTok.

Not only fans, but also actresses Yuko Shinki and Hinako Sakurai, as well as popular K-pop group ITZY, have been using “Sukk! 〜‾Cho-ver.‾” dance videos were posted on SNS one after another. The catchy pop song, simple lyrics, and choreography spread beyond national borders, with more than 520,000 videos released on TikTok and a total of 2 billion views, an astounding record.

Sakai: “I started to see more and more letters I had never seen before in the comment section of my Instagram, not only in Japanese. They are comments of support from people in other countries. I had set a goal of ‘I want people all over the world to know about it,’ but I never imagined that it would actually reach them, and that I would even receive their comments. This was also the time when I started getting support from girls. I knew that girls look at social networking sites very carefully.

Koizumi: “The number of people of the same generation (as ourselves) has increased.

Yoshikawa: “I am very happy that more and more people are supporting us, regardless of age or gender. I am really grateful.

Becoming more than a “buzzy idol

Just a few days ago, they announced that they will be performing a one-man show at Yokohama Arena in 2024, and that they will be performing two days in a row. This is not a temporary buzz, but the result of eight years of hard work and bonding with fans.

Sugata: “The publicity staff responds to every SNS and is there to warmly watch over us like a parent at all times.

Koizumi: “Catchy songs like the buzz-worthy ‘Sukk! which is catchy, of course, but also “Tomorrow’s Strongest Theory! and “July Cider,” which can make you feel a little sad. Tokinen” is full of songs that many people can relate to. Because more and more people are listening to our songs, we want to get better and better at singing and performing.

Tsujino: “Now that we are known by people overseas, we would like to be known even more by Japanese people in 2023. For example, I would like to participate in a music TV program such as “M STE,” since I have never participated in one before. And then there is the Nippon Budokan! If I could fill the Budokan to capacity, and if I could get the audience to “speak up,” which they haven’t been able to do at Corona for a long time, I would love to be able to perform at ……. It would truly be a dream come true.

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Stardust Promotion’s six-member idol group.
The group was formed in April 2015 as “Tokimeki ♡ Propaganda Club”, and after members left and joined, the group changed its name to the current one in April 2020.
The group’s concept is to promote (deliver) “Tokimeki ♡” to the world under the theme of “thrilling love and youth.
Starting in June 2023, the group will embark on a 10-city concert hall tour throughout Japan.
On January 27 (Sat.) and 28 (Sun.), 2024, they will hold a 2-DAYS solo live concert at Yokohama Arena.
For the latest information, please visit the official website andTwitter.