Many Japanese companies also exhibited, and at the booth of ENEOS, which has been participating in the show for more than 10 years, a beautiful, svelte female staff member greeted visitors.
The SEMA Show, one of the world’s largest car festivals, was held in Las Vegas from November 1 to 4 local time. It is a trade show for “aftermarket products,” such as modified parts and repair supplies, and has a long tradition that began in 1967 and continues to this day.
The U.S. aftermarket market has rapidly expanded from $31.8 billion (about 4.6 trillion yen) to $50.9 billion (7.4 trillion yen) over the past 15 years. This event has also scaled up since last year. About 2,000 companies exhibited on a vast site totaling 500,000 m2 (about 10 times the size of the Tokyo Dome), both indoors and outdoors. Each venue is connected by an underground tunnel, with a dedicated Tesla shuttle service. During the event, a variety of exhibitions and events were held, attracting more than 150,000 visitors over the four days,” said Juan Torres, public relations manager.
Among the most popular exhibits were monster machines modified with the latest parts from various companies. The third photo shows a vehicle with tires converted to caterpillars to enable driving on snow-covered roads, and the fourth photo shows a pickup truck with 50 speakers mounted on the back of the truck. The event was enlivened by the beautiful female companions who participated in the event.
On the final day, a powerful exit parade was held with more than 1,000 vehicles participating. Visitors were intoxicated by the “Festival of Modified Cars,” which ended in a frenzy.
Idemitsu exhibited a replica of the Mazda RT24-P, the overall winner of last year’s IMSA Petit Le Mans 10-hour race, the pinnacle of American endurance racing. Beautiful women added color to this famous car. AMC Gremlin with tires converted to caterpillars. It can now run on uneven terrain such as snow-covered roads. The eccentric design attracted the attention of many visitors. A truck carrying a large number of speakers. Although not very practical, the flashy modifications are one of the attractions of the show. The Mazda RX-7, which is very popular in the U.S. as well, with a Mercedes-Benz V12 engine mounted on the front. One of the features of this year’s show was the increase in the number of Japanese companies exhibiting. The photo shows the third-generation Skyline “Hakosuka” released by Nissan in 1968. The first generation Nissan Fairlady Z, which has led the popularity of Japanese cars in the U.S. The modified and flashy engine is eye-catching. An extremely rare Porsche 911 with a Subaru engine. The body is painted in Subaru’s blue color. Toyota and LEXUS exhibited next to each other in a huge space this year, and the centerpiece of the LEXUS booth was this pure electric hypercar. Seeing the latest models like this is one of the attractions of the booth. Toyota’s GAZOO RACING booth displayed a GR Supra that was modified for drag racing at a cost of $10,000 (about 1.43 million yen). In this world, $10,000 for modification is quite reasonable! The demo car of TEIN, a globally popular Japanese suspension manufacturer, is a new Honda Integra to be released in 2021.
